Clarifying rights

When opening up and activating or reactivating your artistic legacy, it’s important to clarify the rights to the material. For the works of art themselves, copyright is very important, as it determines what third parties can do with the works. When you sell works, allow use of the archive and make the legacy visible, it is also recommended to make clear arrangements and set down any conditions in writing.

AVG – GDPR

Besides copyright, you also need to bear the GDPR (General Data Protection Regulation) legislation in mind, which covers the protection of privacy and personal data. This mainly crops up when you are processing data and making it accessible to the public. In essence, it obliges you to treat the data with the necessary care and respect for privacy. As far as possible, make sure you also inform the people concerned, e.g. those depicted on a photo or mentioned in a document, etc., or ask for their consent.

Portrait rights

Portrait rights mean a person’s right to object to the publication of their likeness (e.g. in photos, videos, etc.). In most cases, consent is required from the person portrayed for publication, although there are exceptions, for example for public figures during their public duties or for pictures of a crowd in which the person is not a key figure. Portrait rights apply throughout the person’s lifetime and for 20 years after their death (in Belgium), during which period their heirs must give permission.

For more information about the clarification of rights, check the TRACKS website or Archiefpunt (in Dutch).

Interested to read more? Return to the ‘Legacies‘ guide.

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